A masked crypto enthusiast‘s daring climb up the iconic Hollywood sign turned into a spectacular marketing fail when LAPD officers crashed his publicity stunt. The February 15, 2025 incident featured a man in dark clothing and a ski mask, who spent an hour waving a flag promoting “Vigilante Token” before his inevitable arrest. The promotional flag clearly displayed the project’s website and prominent social media handles.
Talk about timing. Just one day earlier, Vigilante Token had promised the “most viral” launch method in crypto history. Well, they delivered on that promise – sort of. The token’s price skyrocketed 60,000% during the stunt, hitting a market cap of $5.5 million. Then reality kicked in. Within 24 hours, it plummeted 99.5%. Oops. The dramatic price swing reflected the ongoing market volatility in the cryptocurrency sector.
LAPD didn’t exactly appreciate the guerrilla marketing tactic. After receiving a distress call at 2:45 PM, they dispatched officers and park rangers to deal with the masked climber. An ambulance waited on standby – because nothing says “successful crypto launch” like potential injuries. The incident resembled typical bear market behavior where dramatic publicity stunts often mask underlying instability.
Local media had a field day with the story. Social media exploded with memes and hot takes about crypto marketing gone wrong. The stunt definitely got people talking – just maybe not in the way Vigilante Token had hoped.
Now the climber faces potential charges for trespassing and disturbing the peace. Turns out using the Hollywood sign as your personal billboard isn’t exactly legal. Who knew?
The Vigilante Token team seems undeterred by their promotional misfire. They’re already teasing an even bigger marketing stunt – “10 times bigger,” they claim. Meanwhile, they’re polling their community about locking the token supply, probably hoping to distract from the price nosedive to $0.00001136.
The whole debacle raises some serious questions about crypto marketing tactics and regulation. But let’s be real – when your launch strategy involves scaling national landmarks in a ski mask, maybe it’s time to rethink your business plan.
